The Holy Grail of digital marketing. Like the Holy Grail has its different meanings in different traditions so does SEO & SEM. Its goal, however, is always to bring the ultimate result. We are not going to tell you that we will take one (or two or three) action and we will bring your page or whole site to Google’s top rank. And if someone does promise you this, run away and save your money.
The optimization process is not a singular and quick practice. It is a mechanism with a lot of cogs and for one such mechanism to work like clockwork, all of its parts need to be moving. The real benefit comes when good practices are applied over a long period of time and different methods of action are combined, which we can promise to deliver.
